Tips on selling yoga wear from clothing manufacturers in wholesale.
These days exercising is the daily health and fitness mantra, yoga wear sells like hotcakes. The fact that yoga is practiced almost everywhere in the world adds color to the already good package. And this is a trend that does not seem to end any time soon if the healing power of yoga is anything to go by. Clearly, yoga wear is a thriving business. Here, I will give you a few tidbits on selling yoga wear from clothing manufacturers in wholesale.
1.Do your homework first
You cannot start climbing a tree from its branches. You always start from its base. Thus, you need to know yoga wear trade in and out right from the outset lest your idea gets nipped in the bud. Do a thorough market analysis to identify a niche. Know how to be on the right side of the law as you do this business. Know the fastest moving yoga pants. Know the right places to buy yoga wear in wholesale. I will suggest one place for you here: China. Chinese clothing manufacturers have built a name for themselves in yoga wear. Overall, have the nitty-gritties of this business at your fingertips.
2.Know your competitors
Knowing your competitors is part of your initial homework. Don’t imagine that you will be selling yoga wear alone. There are other established businesses in yoga wear. You need them as much as you need pasta. Remember, a business does not thrive in isolation. It needs other businesses.
3.Choose reputable clothing manufacturers
You now have a good idea of the yoga wear business and you are ready to start. You need to know where to source your yoga wear from. There are several clothing manufacturers out there and you may not know how to choose the best one. Generally, your manufacturer of choice should have been in this business for quite some time. Consider such things as quality of fabrics, the variety of products and processing of orders as well. Look for clothing manufacturers who have a long term relationship with an international shipping company if you want to be a largescale importer of yoga wear.
4.Stock a wide variety of yoga wear
Variety is the spice of life, or so they say. While specialization is generally a plus in business, it is better to have everything in one place when it comes to yoga wear. Make your business a one-stop shop for yoga wear so that there will be something for everyone every time. For instance, stock both female yoga pants with pockets and without pockets. If you have several brands of these same pants, the better.
5.Order in large quantities
Enjoy economies of scale by ordering in large quantities. When goods are ordered in large quantities, the cost per product is greatly reduced. This increases profit margins and returns on invested capital. Be as detailed as possible whenever you place your purchase order to clothing manufacturers. Don’t ignore any information.
6.Be a price setter
If you get your pricing wrong, you will get into murky waters before you go far. Ask yourself a simple question: why will people buy yoga wear from you if they can get it at a cheaper price elsewhere? Pricing of products is a make-break in business. Therefore, set competitive prices for your products. Realize that being a price setter will not happen in one day.
It is very important to change with the changing times in business. For instance, if the market demand for custom yoga pants has escalated, go that direction. You will find it easy to beat the competition if you can adapt to the dynamic market of today.
8.Learn from your customers every day
Finally, once everything is set up, spend the rest of your time in your business learning from your customers. The customer is the king. It may take some time to know exactly what your customers want and when they want it. In the beginning, you will be trying your luck and you will soon be a pro in it. A businessman is a patient man.